Technology
Amazon Prime Day 2024: What you need to know
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Amazon Prime Day typically takes place twice a year. One is the traditional summer sales event, while the other takes place in the autumn/autumn season, just before Black Friday – the latter was introduced last year.
Prime Day (sometimes called by different names) often offers some of the biggest discounts on tech products on Amazon – and on just about any type of product you can think of – but only if you’re a Prime member. This is especially true if you’re looking for an Amazon-branded product like a new Fire TV Stick, Fire tablet, Echo smart speaker/display, or even a smart TV.
If you want to know when the next one will take place, we’ve gathered all the information you need.
When is the next Amazon Prime Day?
Amazon has confirmed that the Prime Day event will take place in July 2024 in countries including the UK, US, Canada and many more (full list later).
The exact date has yet to be announced, so we will update this article once it is announced. Based on previous dates, we estimate it will be July 9-10.
Here are some previous Amazon Prime Day dates:
- Prime Big Deal Days 2023: July 10-11
- Prime Day 2023: July 11-12
- Prime Early Access Sale 2022: October 11-12
- Prime Day 2022: July 12-13
- Prime Day 2021: June 21-22
As usual, it will be exclusive to Amazon Prime members. You can sign up for a 30-day free trial here.
“We’re working hard to pack even more great savings into this year’s event. Members will also be able to take advantage of deep discounts and shop early for Back-to-School supplies, avoiding the lines and enjoying the convenience of fast, free shipping through Prime,” Amazon said in a blog post.
What time does the Amazon Prime Day sale go live?
While we’re waiting for the exact date, the sale will go live at 12:01 a.m. local time so you can start shopping from midnight. Amazon will also likely post a series of “early” deals ahead of the event.
If you’re looking for something specific, you might want to be online from then on. Previously, some deals sold out, especially on popular gaming consoles like the PS5 and Xbox Series S.
Emma Rowley / Foundry
What time does the Amazon Prime Day sale end?
The Prime Day discounts will likely be available until 11:59 PM on the second day. Despite being called Prime Day, the event lasts 48 hours.
If the available offers aren’t quite what you’re looking for, don’t worry. Other sales will undoubtedly take place this summer at rival retailers such as Currys in the UK and BestBuy in the US.
Before we know it, Black Friday will be back and will take place on Friday, November 22, 2024, followed by Cyber Monday on Monday, November 25, 2024. Both offer many more discounts, and not just from Amazon.
How to look out for specific Amazon Prime Day deals
If you want a discount on a specific item, you can set up a deal alert by visiting the Prime Day deals page. If an item is discounted, you will receive a push notification.
In which countries is the Amazon Prime Day 2024 sale available?
There will be 24 countries that will have Prime Day events in July, including Australia, Austria, Belgium, Brazil, Canada, Egypt, France, Germany, India, Italy, Japan, Luxembourg, Mexico, Netherlands, Poland, Portugal, Saudi Arabia, Singapore, Spain, Sweden, Turkey, United Arab Emirates, USA and UK.