Cignal TV partners with POC to cover the Olympic Games in Paris

(Filoil EcoOil Arena)
7:30 AM – JRU vs. Letran (men)
10am-JRU vs Letran (women)
2:00 PM-AU vs San Beda (women)
5:00 PM-AU vs San Beda (men)

CIGNAL TV is an official partner of the Philippine Olympic Committee (POC) in the country’s centenary participation in the upcoming Paris Olympiad.

According to MediaQuest and Cignal TV President and Chief Executive Officer Jane Basas, Cignal TV is preparing the most comprehensive coverage of the Games from July 26 to August 11.

This includes campaigns leading up to the June 21 grand secession and the month-long training camp for the Philippine Olympians in the northeastern French city of Metz ahead of the actual competition.

“We will deliver every memorable moment to the Filipino fans, from the moment our athletes leave for their (pre-Game) training all the way until they come back and hopefully bring medals for the country,” Ms. Basas said yesterday during the press launch with POC- President Bambol Tolentino, POC Secretary General Wharton Chan and Cignal TV First Vice President and Head of Channels and Content Management Sienna Olaso.

“To do this, we are deploying all available resources within the MediaQuest group, from our pay-TV platforms to our free-to-air platforms to our digital platforms and we are also working closely with PLDT and Smart to ensure that we its distribution, reach and content across the country,” Ms. Basas added.

Mr. Tolentino expressed his gratitude to Cignal TV for participating in this Olympic trip.

“We are very excited about his partnership between the POC and Cignal,” said Mr. Tolentino.

Ms. Olaso said Cignal will promote the Philippines’ Olympic campaign across all platforms for the next 99 days before the opening and produce a 13-part miniseries with embedded reporters to chronicle their journey.

The network is now finalizing a deal for the broadcast rights to the Olympiad.

“We are in the tail end of our conversation with the official rights holder of the Olympic Games. We do not have a final agreement yet, but we are doing our best with the support of our Chairman Manny V. Pangilinan and the POC to secure the rights,” said Ms. Basas.

“Our goal is to play as many games as possible, especially those where Filipinos compete on all available platforms – free-to-air, we have our dedicated sports channel RPTV, One Sports sa digital free-to-air and of course Cignal. We are looking for no fewer than 18 channels that will provide the most comprehensive coverage of the Games. But our priority is the Filipino athletes.” — Olmin Leyba